Alok Gupta has been a well-known personality in the field of textiles, exports and real estate. After having worked with textile groups like LNJ Bhilawara, Modern and Pan Asia, he set up Himland Trade Monitors(P) Limited, which now exports various textile products from India and markets real estate in India.
Alok Gupta has spent over two decadesin active marketing having travelled extensively to more than 50 countries around the world in connection with business. He set up marketing and export of some companies right fro the beginning, while advised
many others on investing in Indian Real Estate. He, in his spare time, has also worked as the Executive Editor of DFU Publications, which has been bringing out various magazines and periodicals ( Inside Fashion, Desire Fashion Fabrics, Desire Denim, Desire Shirts, Desire Junior & Desire Knits ) on the subjects ranging from Fibre to Fashion and on ares covering manufacturing to retailing. Having been part of various trade delegations in india and abroad, he has also been instrumental in organizing various trade events. One such event Times Brand Magic, held at Pragati Maidan, New Delhi was inaugurated by the then Hon. Minister for Textiles.